Privacy policy

Last updated: July 26, 2025

Furble operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a personalized shopping experience (the “Services”). Furble is powered by Shopify so that we can provide you with the Services. This privacy policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction, or otherwise communicate with us through the Services. If there is a conflict between our Terms of Service and this privacy policy, this privacy policy prevails regarding the collection, processing, and disclosure of your personal information.

Please read this privacy policy carefully. By accessing and using the Services, you indicate that you have read this privacy policy and understand the collection, use, and disclosure of your data as described in this privacy policy.

Personal information we collect or process

When we use the term “personal information,” we mean information that identifies you or another person or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify you or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact information including your name, address, billing address, shipping address, phone number, and email address.

  • Financial information including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction data, payment method, payment confirmation, and other payment details.

  • Account information including your username, password, security questions, preferences, and settings.

  • Transaction data including items you view, place in your cart, add to your wishlist or purchase, return, exchange, or cancel, and your past transactions.

  • Communications with us including the information you include in your communications with us, such as when sending a customer support inquiry.

  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

  • Usage information including information about your interactions with the Services, including how and when you interact with or navigate through the Services.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information to us;

  • Automatically through the Services, including from your device when you use our products or Services or visit our websites, and through the use of cookies and similar technologies;

  • From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;

  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Providing, customizing, and improving the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items of interest, send you account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and manage your account, arrange for shipping, facilitate returns and exchanges, allow you to post reviews, and create a tailored shopping experience, such as recommending products related to your purchases. This may involve using your personal information to better customize and improve the Services.

  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional messages by email, SMS, or mail, and showing you online advertisements for products or Services on the Services or other websites, including based on items you previously purchased or added to your cart and other activities on the Services.

  • Security and fraud prevention. We use your personal information to verify your account, provide a secure payment and shopping experience, detect, investigate, or act against potential fraudulent, illegal, unsafe, or malicious activities, protect public safety, and secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account login credentials secure. We strongly recommend that you do not share your username, password, or other access details with anyone else.

  • Communicating with you. We use your personal information to provide customer support, respond to you, deliver effective Services, and maintain our business relationship with you.

  • Legal reasons. We use your personal information to comply with applicable law or respond to valid legal processes, including requests from law enforcement or government agencies, investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and enforce or investigate potential violations of our terms or policies.

How we disclose personal information

In certain circumstances, we may share your personal information with third parties for legitimate purposes subject to this privacy policy. Such circumstances may include:

  • With Shopify, vendors, and other third parties that perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping);

  • With business and marketing partners to provide marketing services and advertise to you; for example, we use Shopify to support personalized advertising with third-party services based on your online activities across merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy statements. Depending on where you live, you may have the right to ask us not to share information about you to show you targeted advertisements and marketing based on your online activities across merchants and websites. You can exercise your rights to opt-out of this use here;

  • When you direct us to, request us to, or otherwise consent to us providing certain information to third parties, such as to ship your products or through your use of social media widgets or login integrations;

  • With our affiliates or otherwise within our corporate group;

  • In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, who collects and processes personal information about your access to and use of the Services to provide and improve the Services for you. Information you submit through the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside, to provide and improve the Services for you. Additionally, to help protect, grow, and improve our business, we use certain Shopify enhanced features that involve data and information obtained from your interactions with our store, along with other merchants and Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, along with other merchants and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. For more information on how Shopify uses your personal information and any rights you may have, visit Shopify’s Customer Privacy Policy. Depending on where you live, you can exercise certain rights regarding your personal information here via the Shopify privacy policy portal link.

Third-party websites and links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide in public or semi-public areas, including information you share on third-party social network platforms, may also be viewed by other users of the Services and/or users of those third-party platforms without restriction regarding its use by us or by a third party. Our inclusion of such links does not by itself imply endorsement of the content on such platforms or of their owners or operators, except as stated in the Services.

Children’s data

The Services are not intended for use by children and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided their personal data to us, you may contact us using the contact details below to request its deletion. As of the effective date of this Privacy Policy, we do not knowingly “sell” or “share” (as these terms are defined under applicable law) the personal data of individuals under 16 years of age.

Security and retention of your information

Please be aware that no security measure is perfect or impenetrable, and we cannot guarantee “perfect security.” Additionally, information you send to us may not be secure during transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights below regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases, we may deny your request as permitted by law.

  • Right to access/know. You may have the right to request access to personal information we hold about you.

  • Right to deletion. You may have the right to request that we delete personal information we hold about you.

  • Right to correction. You may have the right to request that we correct inaccurate personal information we hold about you.

  • Right to portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, under certain circumstances and with certain exceptions.

  • Right to opt out of sale or sharing for targeted advertising. Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information or to opt out of processing your personal information for purposes considered “targeted advertising” as defined by applicable privacy law. You can exercise your rights to opt out of this use here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will treat this as a request to opt out with the device and browser you use to visit the website. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account. For more information on Global Privacy Control, please visit https://globalprivacycontrol.org/. Except for Global Privacy Control, we do not recognize other “Do Not Track” signals sent by your browser or device.

  • Managing communication preferences. We may send you promotional emails, and you can opt out at any time by using the unsubscribe option shown in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders you have placed.

If you live in the United Kingdom or European Economic Area (EEA), subject to exceptions and limitations provided by local law, you may exercise the following rights in addition to those described above:

  • Object to processing and restrict processing. You may have the right to ask us to stop or restrict the processing of personal information for certain purposes.

  • Withdraw consent. Where we rely on consent to process your personal information, you have the right to withdraw your consent. Withdrawal of consent does not affect the lawfulness of processing based on consent before it was withdrawn.

You can exercise any of these rights where indicated in the Services or by contacting us using the contact details below. For more information on how Shopify uses your personal information and any rights you may have, including rights regarding data processed by Shopify, visit https://privacy.Shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your requests as permitted or required under applicable law. In accordance with applicable law, you may designate an authorized agent to submit requests to exercise your rights on your behalf. Before we accept such a request from an agent, we require the agent to provide proof that you authorized them to act on your behalf and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details below. Depending on where you live, you have the right to appeal our decision by contacting us via the details below or filing your complaint with your local data protection authority. For the EEA, you can find a list of responsible supervisory data protection authorities here.

International transfers

Please note that we may transfer, store, and process your personal information outside the country where you live.

If we transfer your personal information outside the European Economic Area or United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s standard contractual clauses or equivalent contracts issued by the relevant competent authority of the United Kingdom, as applicable, unless the data is transferred to a country deemed to provide an adequate level of protection.

Changes to this privacy policy

We may update this privacy policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised privacy policy on this website, update the “Last updated on” date, and provide notice as required by applicable law.

Contact

If you have questions about our privacy practices or this privacy policy, or if you wish to exercise any rights you may have, email us at tryfurble@gmail.com . For purposes of applicable data protection laws, we are the data controller of your personal information.